Interesting Ideas

When faced with a brief which demanded an Iconic Whiskey brand to be launched in  Madhya Pradesh, this is the idea i came up with

Design Idea

The bottle itself becomes the brand. Whiskey being a very individualistic category, where people identify themselves with the personality of the brands they drink, I was a great name and having a bottle in the shape of I a great concept. All communication for the brand would be with defining words and the bottle placed besides. 

Done for AABL on behalf of Assymetrique, the idea waits to see light of day. 

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Posted in Advertising, Branding, Design, Marketing, Uncategorized, Unpublished work

10 tips on how to make slides that communicate your idea, from TED’s in-house expert


TED Blog

Speaker David Epstein created a truly stellar slide deck for his talk at TED2014. When your slides rock, your whole presentation pops to life. Here, advice from our office slide master on making Keynote and Powerpoint presentations that communicate strongly. Photo: James Duncan Davidson When your slides rock, your whole presentation pops to life. At TED2014, David Epstein created a clean, informative slide deck to support his talk on the changing bodies of athletes. Photo: James Duncan Davidson

Aaron Weyenberg is the master of slide decks. Our UX Lead creates Keynote presentations that are both slick and charming—the kind that pull you in and keep you captivated, but in an understated way that helps you focus on what’s actually being said. He does this for his own presentations and for lots of other folks in the office. Yes, his coworkers ask him to design their slides, because he’s just that good.

We asked Aaron to bottle his Keynote mojo so that others could benefit from it. Here, 10 tips for making an effective slide deck, split into two parts: the big, overarching goals, and the little tips and tricks that make your presentation…

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The Irresistible Power of Storytelling as a Strategic Business Tool

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Simple ways

Simple ways.

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Simple ways

Simple ways

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